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The 30 Elements of Consumer Value: A Hierarchy

Ever asked yourself how customers evaluate your product or service when trying to decide whether to …

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13 Powerful Instagram Marketing Tips (That Actually Work)

Over the years, marketing has evolved from what we used to know it to be a more simple …

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Everything You Need to Know About the Psychology of the Call to Action

Everyone has experienced a situation where they found themselves paying for goods or services online …

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How to Take Up Multiple Spots on Google’s First Page

The first page of Google is the Holy Grail of digital marketing. If you’re a business, you want …

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10 Ways to “Guarantee” More Sales and Conversions

All businesses exist for one sole purpose – generating revenue. If your business is not generating …

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Why Clickbait Works (And Why You Should Do More of It)

We’ve all found ourselves in such situations: You are busy on your computer, conducting some …

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How to Use Influencer Marketing to Drive Sales

Here’s a shocker – 70% of all millennial buyers are influenced to buy a product instead of using …

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Agile Marketing: A Step-by-Step Guide

Today’s business environment is undergoing rapid and constant change – rapidly and constantly …

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How Product Packaging Affects Buying Decisions

There are at least two types of shoppers. There are those who have a shopping list, whether physical …

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