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4 Types of Distribution Channels in Marketing

Manufacturers originally bear the responsibility to create the perfect marketing mix for their …

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How Customer Intimacy Helps Boost Sales

Typical corporate organizational structure is anti-customer intimacy. Why? Organizations are …

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Understanding and Managing Customer Perception

Beauty is in the eye of the beholder. Perception is reality for the individual. The way we think …

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Customer Journey Mapping: 10 Steps to Gеtting intо Cuѕtоmеrѕ’ Minds

Hоw dо уоu knоw what уоur customers really wаnt? Sales, ԛuаlitу рrоduсtѕ and ѕеrviсеѕ, good customer …

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17 Sаlеѕ Prospecting Idеаѕ that Wоrkѕ

Thе bеѕt ѕаlеѕреорlе are always рrоѕресting, thаt iѕ, searching fоr new sales lеаdѕ аnd ѕсорing …

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4 Reasons Your Company Needs a Brand Ambassador Program

Your company may not be doing very well. Not only are your sales low, several customer service …

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How to Break into Consulting (McK, BCG, Deloitte, Accenture, …)

Consulting is one of the professions that can help you to survive in a tough economy. This is …

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How to Break into Acting (and Hollywood Movies)

INTRODUCTION Have you ever seen yourself performing the role of your favorite actor? Have you …

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10 Opening Lines That Are Straight Up Killing Your Cover Letter

QUICK INTRODUCTION You are just out of college and you saw a job advertisement for a job you really …

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